Hair Serum: The Good, The Bad, and How to Use Them

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Hair Serum: The Good, The Bad, and How to Use them

Those bottles of facial serum sitting on your vanity deliver a variety of benefits for your skin. Well, what if you could give the same stellar benefits to your hair? Wish granted…you can! Here’s the lowdown on what hair serum actually is, which is best for your hair type, and how to use it.

What Is Hair Serum?

Hair Serum: The Good, The Bad, and How to Use them

Hair serum is a select formulation of concentrated ingredients, chosen to lend specific benefits to your hair. Argan Oil, Marula Oil, Hydrolyzed Wheat Proteins, Amino Acids, Keratin, and Coconut Milk are some of the awesome natural ingredients that show up in the best hair serum.

The true beauty of a hair serum is that it can be used before washing as a way to provide a sense of protection to hair strands, after washing as a leave in hair conditioner, or both. Talk about a versatile hair care product.

Before we move on to identifying the best hair serum for your hair, let’s dispel a few common myths.

For starters, you may have heard that most hair serums (or at least the most popular ones) contain silicones. Not true. There are plenty of amazing hair serums that are silicone free and made with natural oils that deliver that hydrating and softening quality without the chemicals.

Next, there’s a misconception that only people with thick, unruly hair can use hair serum. Also false. Like other styling products, there are hair serums formulated for thin and fine hair types that feel lightweight and don’t weigh hair down.

As a matter of fact, there are hair serums for all hair types, including frizzy hair, dry hair…you name it.

You may also be wondering—which is better, hair oil or hair serum? And what’s the difference?

Hair Serum: The Good, The Bad, and How to Use them

Hair oil is used to moisturize and nourish dry hair. Yes, many natural hair serums are oil-based formulas intended to do both of those things. But hair serum can also be used as a styling product and, most often, also includes other natural ingredients that provide additional benefits to hair.

Top Rated Hair Serums for Every Hair Type

Hair Serum: The Good, The Bad, and How to Use them

When choosing the perfect hair serum for your hair, the first step is zeroing in on the main benefits you want for your mane. Do you need extra moisture? A bit of frizz control? Looking to improve your hair texture?

Want some added heat protection?

Next up, determine which hair serum will work best on your hair type. For instance, a hair serum for frizzy hair, coarse hair, fine hair, damaged hair…you get the picture

Here’s a look at hair serums based on hair concern:

Best hair serum for unruly or frizzy hair: 100% Pure Pro-Vitamin B5 Smoothing Hair Serum

Best hair serum for damaged hair: Reverie Ever Recovery Hair Oil

Best hair serums for dry hair: Oway Silk'n Glow Serum

Best hair serum for curly, frizzy hair: Oway Curly Potion

Best hair growth serums for thinning hair: Reverie Cake Restorative Scalp Tonic and Davines Energizing Superactive

Here’s a look at hair serums you will love for your hair type:

Best hair serums for thin hair: Davines Oi All in One Milk

How To Use Your Hair Serum?

Hair Serum: The Good, The Bad, and How to Use them


Ok, the last step in setting up your new hair serum routine is learning how best to use the product. We answer your question on using this hair care miracle.

Can I use hair serum every day? 

Absolutely, you can. Hair serum is a daily use product in your natural hair care line-up. Whether you are using it pre-shampoo or after, or simply as a way to smooth your strands, add moisture, or quell flyaways, it’s a regular must-have.

How to use a hair serum and how often should I apply it? 

When it comes to hair serum, a lil dab’ll do ya. In other words, start with less product than you think you need. You can always add more. For best results, read the product label and follow application instructions, as some hair serums are meant to be applied to the scalp, while others are intended to be focused mainly on the ends of hair strands.

What are the pros and cons of applying hair serum? 

Hair Serum: The Good, The Bad, and How to Use them

While being heavy-handed when applying a hair serum can leave your hair looking limp or greasy, that’s about it in the way of cons when it comes to this product type. Easy fix, start with a small dab and always emulsify the product in your hand to break it up before applying. And don't forget to shake this product thoroughly before use. 

As for pros, how does healthy, shiny, gorgeous looking hair sound?

Shop our curated list of Hair Oils + Serums or better yet...take the North Authentic Hair Quiz to get your personalized hair care prescription of the best products for your hair curl type. 

Hair Serum: The Good, The Bad, and How to Use them

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