It’s a crime to put anything on your head that has been shown to have negative health impacts. However, the hair industry is just catching on to this clean thing. If we were as strict as we want to be, there would be almost no products to put on your head. So in the meantime, we’re allowing some minor infraction ingredients — and will keep encouraging our product partners to clean things up. Learn more about those ingredients by clicking below.
Look for our North Authentic Approved symbol for products that are completely free of Hair Crimes as well as ingredients to be aware of.
The conditioner left my hair soft and silky with a hint of golden color. Will definitely order again.
Thank you for your review! We're thrilled to hear you love our product.
I lean towards Davines products over most. This one did not disappoint! My hair is incredibly smooth with less flyaways than any other product I’ve used. Maintains my honey blonde color and actually extends my wash days. This is my new staple. You will not regret using it!
Your hair looks amazing, Emilie. Thank you for this wonderful review and for choosing North Authentic. We are always here when you need us.
Love it!! Beautiful color and smells great too!
Thank you for taking the time to leave us this amazing review, Sara!