It’s a crime to put anything on your head that has been shown to have negative health impacts. However, the hair industry is just catching on to this clean thing. If we were as strict as we want to be, there would be almost no products to put on your head. So in the meantime, we’re allowing some minor infraction ingredients — and will keep encouraging our product partners to clean things up. Learn more about those ingredients by clicking below.
Look for our North Authentic Approved symbol for products that are completely free of Hair Crimes as well as ingredients to be aware of.
I’m the type of person who needs to wash their hair everyday I love this shampoo! The smell isn’t strong either which I really appreciate. I won’t use any other shampoo I love Davines
We're honored to have earned your praise. Thank you for choosing our product and sharing your positive experience.
Leaves my hair soft and shiny.
I like this shampoo, lightweight but doesnt strip