It’s a crime to put anything on your head that has been shown to have negative health impacts. However, the hair industry is just catching on to this clean thing. If we were as strict as we want to be, there would be almost no products to put on your head. So in the meantime, we’re allowing some minor infraction ingredients — and will keep encouraging our product partners to clean things up. Learn more about those ingredients by clicking below.
Look for our North Authentic Approved symbol for products that are completely free of Hair Crimes as well as ingredients to be aware of.
Love this product so much! It completely renews and refreshens my hair which is thick and tends to get dry easily. Amazing masque!
Use this right after shower and wrap my hair and let air dry and my curls are back.
Wow! finally found a great clean hair product that I love! My hair feels and looks so much healthier! Buy in bulk, save more! Will be buying again!
I used this mask and left it on to do my color as suggested on the blog . The reason is that it helps your hair absorb the color more . I really saw the difference in how my grey took up color !! The mask made my hair really soft as well .
Beautiful masque product! Needed this for my super dry damaged hair. Love it for weekly use - it feels like I have a salon cut and style each time!
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