It’s a crime to put anything on your head that has been shown to have negative health impacts. However, the hair industry is just catching on to this clean thing. If we were as strict as we want to be, there would be almost no products to put on your head. So in the meantime, we’re allowing some minor infraction ingredients — and will keep encouraging our product partners to clean things up. Learn more about those ingredients by clicking below.
Look for our North Authentic Approved symbol for products that are completely free of Hair Crimes as well as ingredients to be aware of.
She was super thrilled to share how great this product was right after she had used it. She said her hair remained silky, moisturized and smelled great. I’ll get a bigger size for her.
Wow! This conditioner really works. It’s helped my dry hair as well as my scalp. Once again, I purchased this because North Authentic’s hair quiz recommended it. I’ve tried a few different Davines products through the years and then would go on to something different. So thankful for North Authentic doing the work of making sure the ingredients are clean. Will definitely repurchase and highly recommend to anyone with dry and course hair that needs help!!
My favorite conditioner! Smells light and fresh and my curly hair doesnt even need product to look good after i use this product!
Amazing treatment conditioner
This conditioner leaves unruly hair soft and manageable. Excellent product!