It’s a crime to put anything on your head that has been shown to have negative health impacts. However, the hair industry is just catching on to this clean thing. If we were as strict as we want to be, there would be almost no products to put on your head. So in the meantime, we’re allowing some minor infraction ingredients — and will keep encouraging our product partners to clean things up. Learn more about those ingredients by clicking below.
Look for our North Authentic Approved symbol for products that are completely free of Hair Crimes as well as ingredients to be aware of.
I have curly, shoulder length hair and use this twice a week for over a year. My hair looks great can tell difference from when I wash hair and don’t use it. Highly recommend!
This product I bought on a whim and I’m blown away. I used Olaplex and I never noticed a diff personally and don’t want silicones. I bought this and literally felt a tangible difference in my hair post shower sans silicone. My hair feels stronger and smoother. I use it once a month and will forever have it in my shower. Smells amazing too! This is the repair I was looking for.
I have fine, frizzy, curly hair. This didn't weigh it down. My hair felt hydrated & soft after first use. Left it on my hair at least 15 minutes.
WOW -- this product smells so good, and makes my hair feel much stronger. I use it once or twice a week and have noticed that my ends look healthier than ever. LOVE O&M!
This stuff is amazing! It made my strands thicker and stronger in just one use!! And I only left it on for two mins! Love it :)