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We've done a LOT of homework to find only the most effective clean hair products. You know, the ones that actually work. We don't fall for fancy labels, sexy ads, or influencer recommendations. As pro stylists, we've gotta see the results for ourselves before we pass them on to you.
Our loyalty lies with your hair and we're here to make it awesome.
Join the North Authentic Clean Cartel for consciously kickass hair & benefits including 15% off year round, special access, free products, expert consults & more.
As a Master Stylist and autoimmune warrior, Natalie Palomino is devout to two things: Hair and Health.
Committed to the science of hair and how to improve it's overall condition she began issuing hair care prescriptions to her clients early in her career. The repeated dramatic improvements in her clients' hair made her one of the most sought-after stylists and hair care experts in the country.
After becoming diagnosed with two autoimmune diseases, her focus evolved to include overall health in her search and demand for only clean, or "conscious" ingredients.
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