It’s a crime to put anything on your head that has been shown to have negative health impacts. However, the hair industry is just catching on to this clean thing. If we were as strict as we want to be, there would be almost no products to put on your head. So in the meantime, we’re allowing some minor infraction ingredients — and will keep encouraging our product partners to clean things up. Learn more about those ingredients by clicking below.
Look for our North Authentic Approved symbol for products that are completely free of Hair Crimes as well as ingredients to be aware of.
I tried the sample and right away wanted to order the regular size.
Lots of lather, smells great and my hair feels great.
Thank you for the kind words, Rita. We are happy to hear that you enjoyed your purchase from us.
this product. Repeat purchase for me. Relocating to the East Coast so it’ll be interesting to see how it performs in more humid conditions. Fragrance is pleasant and it’s concentrated so a little goes a long way. Great product!
Thank you for always choosing North Authentic for your hair care needs, Deborah. We really appreciate you being a customer and helping to share the word about us. We are always here when you need us. :)
They had a question about my order and responded in a very timely manner. Great customer service.
Thank you for taking a time out of your day to leave us this super kind review, Greg.
I had excellent customer service and I love the product too!
Thank you so much for the wonderful feedback, Lisette! We are always here when you need us :)
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